Malaysia’s Favourite Car Colours:
What 5 Years of Data Shows

Zahier Nasrudin

Grey is now the most popular car colour in Malaysia. That wasn’t always the case; in 2020, white held the top spot. Five years of JPJ passenger car (motokar) registration data tells a story of shifting tastes, a declining red, and a colour that quietly became dominant

Source: Jabatan Pengangkutan Jalan (JPJ), Vehicle Registration Data 2020–2025

Data: data.gov.my

Trend

Four things stand out from six years of data:
Grey climbed from 19.8% in 2020 to 29.3% in 2025, now the clear #1
Silver holds steady at around 16–17% every year, the most consistent colour
Red has been declining every year since 2022, dropping from 22.2% to 16.9%
White was the most popular colour in 2020 at 21.4%, by 2025 it had slipped to 4th at 16.9%

Grey: Perodua Is Driving the Surge

Perodua’s grey registrations more than doubled: from 15.6% in 2020 to 37.1% in 2025. That’s the single biggest shift in the entire dataset. Proton also grew strongly (9.5% → 17.2%), while Honda remained stable.

Two new entrants appeared in the 2025 top 5: Tesla and Mitsubishi. Mercedes and BMW dropped out of the grey top 5 entirely.

White: Perodua Is Shifting Away From It

Perodua stays number 1 in white, but look at the numbers. 23.1% in 2020, barely 22.9% in 2025. Flat. Meanwhile, their grey share more than doubled.

That tells you something: Perodua buyers are not abandoning white for another brand. They’re abandoning white for grey. Same brand, different colour.

Proton’s white share actually grew slightly (4.9% → 5.8%), but it’s not enough to reverse the overall trend. Toyota overtook Honda for number 2, but both are marginal movements compared to what’s happening on the grey side.

The bigger story: Mercedes dropped out of the white top 5 entirely. Tesla took its place.

Data covers motokar (passenger cars) registrations only from JPJ via data.gov.my. Analysis by Zahier Nasrudin | myvizard.com


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